Posted on: March 13, 2006

dictionary defines addiction as a means "to devote or surrender oneself to
something habitually or obsessively; behavior that impairs the performance of a
vital function, a harmful development." Addiction causes you to lose your
sense of balance and your ability to reason.

Beneath all
addictions is a longing for immediate gratification or a desire to feel good,
powerful, worthy of admiration, and problem-free. Addiction stems from
insistence on ignoring the long-range and self-destructive implications of the
behavior caused by the addiction.

There are
chemical messengers known as neurotransmitters that carry communication from
your brain to the rest of your body. When you are restless, nervous, full of
self-doubt or self-criticism, or feeling worried, you get a flood of
panic-inducing epinephrine that can feel like pure jet fuel.

When something happens that
makes you feel especially good, like you do when you buy something, you get a
rush of incredibly satisfying neurotransmitters called serotonins that make you
feel temporarily (emphasis on temporarily) great. You then start to drown in
that chemical rush, and one purchase is not enough. You need to spend more and
more to keep that rush going.


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